Wasserman x Netflix

Netflix takes flight to promote NFL Christmas Day - Live on Netflix for the first time.

From November 24 through December 25, Netflix took flight with a blimp above major markets to promote Netflix’s partnership with the NFL, which will bring two NFL games to Netflix on Christmas Day - Chiefs vs. Steelers at 1pm EST and Ravens vs Texans at 4:30pm EST.

To compliment and highlight this massive aerial stunt, we're spreading the news and holiday cheer with an on-the-ground hot cocoa truck that will activate outside 15 sporting or holiday-centric events leading up to Christmas Day.